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Bangkok Post – Thailand’s tourism authority banking on 4 niche markets in 2025

by Robert Van Pash (Editor)
December 11, 2024
in Thailand Tourism
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Agency focused on higher spending

Yachts anchored at Koh Racha in Phuket. Luxury tourism in Thailand tallied 60-70 billion baht in 2023, according to Ipsos, and the TAT forecasts it to grow by 8-10% annually.

The Tourism Authority of Thailand (TAT) has targeted four niche markets for next year: wellness, luxury experience, sports tourism and honeymoons.

The agency is developing new exclusive events for Thailand to accommodate…

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