Aiming to drive stronger tourism performance and increased visitor revenue, the Tourism Authority of Thailand has launched a year-long initiative to celebrate the country’s cultural heritage, diverse tourism experiences and world-class sporting events.
The ‘Amazing Thailand Grand Tourism and Sports Year 2025’, aims to attract 29 million international visitors and generate 3 trillion Baht (US$88.4 billion) in tourism revenue through tourism festivals, high-profile sporting tournaments and exclusive travel privileges.
Launching the campaign, Thai Prime Minister, Paetongtarn Shinawatra advised “tourism is a key driver of Thailand’s economy, and as we embrace the…
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