Thailand, Vietnam, Malaysia lead Southeast Asia’s tourism revival

In its article, Travel and Tour World features that the tourism industry in Southeast Asia continues to show promising growth, with countries like Thailand, Vietnam, and Malaysia leading the charge. 

Thailand, Vietnam, Malaysia, South Korea, Japan, the Philippines, and Cambodia have long been influential players in Asia’s tourism industry. In 2024, their performances reflected shifting trends and ongoing recovery efforts in a region heavily reliant on global travel. Thailand maintained its leading position with over 35 million arrivals, while Vietnam and Malaysia saw impressive growth, attracting nearly 17.6 million and 22.5 million visitors respectively. South Korea and Japan continued to draw international tourists with their rich…