BANGKOK, 9 January 2025: In a recent report by the Deloitte Thailand team, Thailand is set to shine in 2025 as its tourism industry prepares to play a pivotal role in the nation’s economy.
The “Land of Smiles” is evolving to meet global and domestic challenges with resilience and creativity. Tourism, a key pillar of Thailand’s GDP, is estimated to generate USD67 billion in 2025, with 36 to 39 million visitors expected for the year up from around 34 million in 2024.
However, the industry faces pressing issues, such as climate change. Rising temperatures threaten popular outdoor attractions, but Thailand is not backing down.
According to Deloitte Thailand…
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