A general view of Moken village at Surin Islands in Phang Nga Province, Thailand. AP Photo/Sakchai Lalit
The first two seasons of “The White Lotus” didn’t just put the spotlight on Hawaii and Sicily, they transformed the local Four Seasons outposts into pop culture icons and cemented the destinations more broadly as bastions of luxury travel. Now, it’s Thailand’s turn. Ahead of the HBO show’s Season 3 premiere on Feb. 16, Thai tourism authorities, hoteliers and travel agents are readying for a surge in visitors.
“I believe there was more than a 20% increase in visitors in Hawaii and Sicily, based on Seasons 1 and 2,” says Chompu Marusachot, director of the Thailand Tourism Authority’s New York office. “I can only…
















