More than 200,000 visitors and locals will be educated in marine conservation and turtle-friendly tourism through info kiosks, public presentations and community engagement across the world, as new TUI Turtle Aid projects launched in Cape Verde, Kenya, Turkey and Greece.
Tourism is the main source of income for many communities on Cape Verde and Greece as well as in coastal regions of Turkey and Kenya. The tourism sector has been the main driver for development in these destinations over recent last decades, and in many cases, this has resulted in added pressure on the natural habitats of endangered sea turtles. For this reason, the TUI Care Foundation set up the TUI Turtle Aid programme, to protect endangered and vulnerable sea turtles, especially around nesting beaches. By working with local NGOs and beachfront tourism businesses, the programme also supports the creation of turtle friendly beaches and engages tourists by raising awareness about turtles and how to protect them.
