Sun-drenched coastlines, timeless archaeological treasures, and a unique cultural mosaic where Europe meets Asia have propelled Türkiye’s tourism sector to record heights.
This year, it’s on track to contribute an estimated 5.2 trillion Turkish liras (about $135.35 billion) to the national economy — roughly 12 percent of gross domestic product, according to data from the World Travel & Tourism Council (WTTC).
In a fresh report, the WTTC projected sectoral growth at more than $5.2 billion above last year’s levels, with its CEO Julia Simpson praising Türkiye’s strategic approach to promoting tourism.
Speaking to Anadolu Agency, Simpson said: “Türkiye’s vision has been important in driving its growth in tourism and…