A tourism delegation led by the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) visited three major cities in China to help boost awareness about the emirate as a holiday destination for Chinese travellers.
The delegation, which included Etihad Airways, hotels, attractions and tour operators, visited Chengdu on September 16, followed by Shenzhen on September 18 and finally capital city Beijing on September 20, for the annual roadshow.
China has become one of the largest international source markets for Abu Dhabi hotel guests, with the emirate welcoming 401,316 Chinese hotel guests in 2018. June 2019 figures reveal a 21.8 per cent increase, year-to-date, in visitors from China compared to 2018, with the first six months of 2019 having already seen 209,000 Chinese people visit the emirate. The Department is targeting 600,000 Chinese hotel guests a year by 2021.
DCT Abu Dhabi has continually spearheaded a number of delegations visiting…
