Abu Dhabi, known for its transformative journey in the tourism sector, embarks on a new era of expansion and strategic development with the unveiling of its Tourism Strategy 2030. Approved by His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Chairman of the Abu Dhabi Executive Council, this ambitious blueprint sets the stage for remarkable progress in the emirate’s tourism landscape.
Visionary Goals
The Tourism Strategy 2030 sets forth bold objectives to elevate Abu Dhabi’s global standing as a premier destination. By 2030, the emirate aims to attract a staggering 39.3 million visitors annually and increase the tourism sector’s contribution to the GDP to AED 90 billion. Additionally, the strategy anticipates generating 178,000 new jobs within the tourism ecosystem, signalling significant socio-economic advancement.
Strategic Pillars
At the core of the Tourism Strategy 2030 lie four strategic pillars:
- Offering & City Activation:…
















