The Strategy aims to attract over 39 million visitors by 2030 & tourism sector to contribute AED 90 billion to
Tourism Strategy 2030 will create 178,000 new jobs, increase hotel room supply to 52,000 and boost international overnight visitors to over 7 million
The Strategy seeks to boost visitor numbers from nearly 24 million in 2023 to 39.3 million by 2030 (overnight and same-day), with a 7% year-on-year growth. Moreover, it plans to significantly elevate the tourism and travel sector’s contribution to the















