Japan National Tourism Organization (JNTO) will showcase Japan as a premier travel destination at the Arabian Travel Market (ATM) 2024, a leading travel and tourism exhibition in the Middle East that will take place from May 6-9 at the Dubai World Trade Centre.
As the world transitions from Expo 2020 Dubai to Expo 2025 Osaka, Kansai, JNTO said it is eager to seize the opportunity to highlight Japan’s unique cultural heritage, breathtaking landscapes, and diverse experiences to the Middle Eastern market.
With a focus on fostering stronger ties between Japan and the GCC region, JNTO aims to capitalise on the momentum generated by the strong international travel demand from the region.
Key Highlights
Rising Interest from GCC Nationals: In 2023 the number of GCC nationals visiting Japan increased to 33,212 visitors, a notable 401.3% increase compared to 2022 figures, which is also a robust 17.7% increase compared to 2019 numbers, reflecting a growing…
















