Hawaii tourism has been slow to come back following the Maui wildfires. The number of visitors to the island last year was down 6% compared with 2023 and 23% from 2019. Hawaii is also expected to feel an impact from the recent California wildfires, since Southern California is the largest market for the state.
Earlier this year, Hawaii Gov. Josh Green released $6.3 million for a tourism recovery campaign to boost Maui’s recovery efforts and increase the number of visitors to the state…














