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These entities take a cut of your hotel room sales in return for a wider reach in the case of the former or the guaranteed shifting of significant chunks of inventory in the case of the latter.
In return, they take a cut of your hotel room sales. This arrangement is standard in most revenue and distribution management strategies.
But when these partnerships malfunction, whether through accident or design, it’s not fair on you, your hotel’s brand reputation and your profit margins, and…
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