Travel Tech Essentialist #149: Execution

" Everyone has a plan until they get punched in the mouth ." — Mike Tyson

Many stories in this newsletter touch upon the power of execution. I hope you enjoy it.

Thank you to Dune7 for sponsoring this newsletter.

<source type="image/webp" srcset="https://substackcdn.com/image/fetch/w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 424w, https://substackcdn.com/image/fetch/w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 848w, https://substackcdn.com/image/fetch/w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 1272w, https://substackcdn.com/image/fetch/w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 1456w" sizes="100vw"/><img src="https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png" width="300" height="83.24175824175825" data-attrs="{"src":"https://substack-post-media.s3.amazonaws.com/public/images/88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png","srcNoWatermark":null,"fullscreen":null,"imageSize":null,"height":404,"width":1456,"resizeWidth":300,"bytes":40635,"alt":null,"title":null,"type":"image/png","href":"https://dune7.co/?utm_source=tte&utm_medium=email&utm_campaign=tte_July&utm_id=01","belowTheFold":false,"topImage":true,"internalRedirect":null}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 424w, https://substackcdn.com/image/fetch/w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 848w, https://substackcdn.com/image/fetch/w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 1272w, https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F88eed3a3-d480-4a42-b63e-366da8d8861f_2304x640.png 1456w" sizes="100vw" fetchpriority="high"/> The organic marketing landscape is shifting. In an AI-dominated world, how do you ensure your marketing efforts continue to drive ROI? Dune7 is an organic marketing & growth agency for ambitious travel & tech brands. Through our Customer First Search framework, we increase qualified...