2024 in review & 2025 forecast
by ALL, Accor’s booking platform
2024 in review: boom in sports tourism and gig-tripping*, and 2025 forecast: consolidation of slow travel and the rise of alternative destinations :
The year 2024 marks a major turning point for the global tourism sector, with an almost total return to pre-pandemic levels. More than 285 million tourists travelled in the first quarter of 2024. According to Accor’s European Travel Trends…
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