Welcome to the third sponsored deep dive on Travel Tech Essentialist. I publish around six of these a year, each one zooming in on a standout company that’s shaping the future of travel. They’re free for all subscribers and meant to go deeper than the usual headlines, with practical insight into strategy, execution, and what’s actually working. If you’re curious how I pick these companies, here’s the thinking behind it.
Today, we’re examining Vio.com, a bootstrapped company that’s…












