Joyned, an award-winning travel tech startup with an innovative social revenue platform, has announced the completion of an $8 million Series A funding round. The funds will fuel Joyned’s mission to become a global growth engine for travel and hospitality brands.
The round was led by Reach Markets, an Australian private equity and financial services company. Sentor Investments, a private investment firm based in Australia, Velocity Ventures, a Singaporean investment fund focused on investing in innovative solutions, and Lucerne Investment Partners, an Australian private investment group also participated.
Joyned enables end-users to discuss and book trips together directly on the website, making travel booking seamless and collaborative. The AI-based social revenue platform identifies critical data such as price perception and sentiment analysis, giving travel sites access to a comprehensive overview of the customer booking journey.
Commenting on the funding, Joyned CEO, Jonathan Abraham, said: “The platform we have developed addresses the travelers’ need to experience the holiday booking process together. We are the first to bridge the gap between users’ desire for shared experiences and the possibility of doing so. The power of our solution is evidenced by the agreements we have signed with the world’s leading travel brands and the impact the solution has had on their businesses. We are proud of the support we received from leading funds joining our journey.”
Jonathan Cocks, Partner, Velocity Ventures added: “Joyned’s innovative approach to collaborative travel booking experiences and its ability to drive engagement and conversions make it a standout player in the market. This investment will help catalyse Joyned’s expansion efforts and create lasting value for both customers and stakeholders.”
The capital raised will be used for consolidating growth in international markets as well as business and product development.
