CHICAGO — ATPCO said its new digital solution, Product Catalog, could open a world of selling options for leisure and corporate travel agencies.
The airline-owned company, which is the repository for traditional airline fare filings, used its Elevate conference here to sell airlines on the virtues of Product Catalog, which is in trial with several airlines and technology partners.
Under ATPCO’s vision, Product Catalog will be something of a large, open-sourced virtual library filled by airlines with all manner of seat and ancillary products, decoupled from their prices.
As a result, airlines accessing the catalog could respond to flight queries with an offer assembled and priced in real time and tailored precisely to what the shopper…
