A new survey commissioned by travel payments specialist Outpayce from Amadeus, reveals an unease over payment security.
It finds over 70% of travellers saying they would choose a travel company based on a strong reputation for secure commerce.
It surveyed 4,500 travelers across five markets.
The findings highlight the increasing importance travellers place on secure payments, showing that security has become a key factor influencing purchasing decisions.
When asked whether a 5% discount would tempt them to travel with a company that has poor cyber security, the vast majority (67%) said ‘no’, with 26% answering ‘yes’.
On average, respondents said they would require a 38% discount to be persuaded to book a travel company with a reputation for poor cyber security.
On a global basis, half of respondents say they have been a victim of payments fraud.
Notably, rates of fraud are much higher in some markets, like Brazil, where nine in every ten…