A new survey of 4,500 travellers across five markets commissioned by travel payments specialist Outpayce from Amadeus, reveals growing demand for robust payment security, with over 70% of travellers stating they would choose a travel company based on its strong reputation for secure commerce.
The findings highlighted the increasing importance travellers place on secure payments, showing that security has become a key factor influencing traveler purchasing decisions.
When asked whether a 5% discount would tempt them to travel with a company that has poor cyber security, the vast majority (67%) said ‘no’, with 26% answering ‘yes’.
On average, respondents said they would require a 38% discount to be persuaded to book a travel company with a reputation for poor cyber security.
Globally, half of respondents said they have been a victim of payments fraud, which occurs when a bad actor obtains payment details and uses them to illegally purchase goods or withdraw cash.