Blockchain-driven sustainability platform IMPT.io has introduced a global initiative called #ExploreResponsibly, which aims to encourage travelers to adopt more environmentally friendly practices and offset their carbon footprints. Initially launched in the Philippines, the campaign is set to expand worldwide to raise awareness about the ecological impact of tourism while rewarding individuals who make sustainable travel choices.
Objectives of the Initiative
IMPT.io’s chief technology officer has outlined three primary objectives for the campaign. These include fostering carbon-conscious tourism, building sustainable partnerships, and utilizing Web3-based incentives to recognize and reward responsible travel behavior. The initiative is structured to integrate blockchain technology into travel, ensuring that tourists can accurately measure and counteract their carbon emissions by purchasing verified carbon credits.
By collaborating with travel service providers that…