At this year’s ITB Berlin 2025, Trip.com Group will unpack the emerging technologies shaping the future of travel, such as AI-driven personalisation and next-generation tech. In its biggest showing yet, the company will highlight the evolving digital landscape across the industry.
Through keynote presentations and expert panels, senior leaders from across the business will spotlight how technology has transformed travel — today and in the future.
Mr Boon Sian Chai, Managing Director and Vice President of International Markets at Trip.com Group, will join Julia Simpson, President & CEO of the World Travel & Tourism Council (WTTC), to launch a strategic analysis of key emerging and breakthrough technologies from its Technology Game…
