Europe’s travel and tourism sector has recovered from the Covid-19 pandemic and is leading the way for an industry rebound before the end of 2024, with the region’s arrivals surpassing 2019 levels by 1% in just the first nine months of the year, say new reports by IATA and UN Tourism.
Around the globe, according to UN World Tourism Barometer, tourist arrivals are up to 98% of pre-pandemic levels. What’s more, in just the first three quarters of 2024, more than half (60) of all (111) destinations beat their full year 2019 arrival numbers. Qatar (+141% versus 2019) and Saudi Arabia (+61%) in the Middle East are both witnessing remarkable growth, while Asia Pacific is staging a more measured recovery.
Receipts are also on the…
