The first quarter of 2024 closed for Athens hotels with increased performance in occupancy, average room rate, and revenue per available room.
According to data from the Athens, Attica, and Argosaronic Hotel Association, the first quarter closed:
- With an average occupancy of 63.5% (an increase of 5.2% compared to the corresponding period of 2024),
- With an average room rate (ADR) of 125 euros (an increase of 7.8% compared to the first quarter of 2024) and
- With revenue per available room (Rev Par) of 79.43 euros (an increase of 13.5% compared to the first quarter of last year). This increase is in line with HSMAI Europe data, which shows that Greek hotels are among the top three European markets with the highest…
