The tourism industry faces many of the same challenges as other sectors but is characterized by relatively little research and innovation. Therefore, the tourism 2030 strategy group was commissioned by the Ministry of Trade, Industry and Fisheries to propose research and innovation measures on how the tourism industry can develop more sustainably and create activity across the country. On Monday, June 3, the report was presented to Minister of Trade and Industry Cecilie Myrseth.
“The government has high ambitions for the tourism industry. The tourism industry is important for almost all of the country’s municipalities, and about 180,000 people work in tourism. There is great potential here. The proposals from tourism 2030 are part of several government initiatives for the tourism sector, which we will consider as…
















