Online travel agency firms are observing a shift in consumer preferences, with year-end travel data highlighting a surge in both intercity bookings and international tourism.
According to data from Yatra Online, international bookings are increasing for destinations like Dubai, Bali and Thailand during Christmas and New Year, while long-haul destinations such as London, Paris and Istanbul continue to be popular among Indian travellers.
International travel: New destinations, old favourites
Travellers are gravitating towards culturally rich destinations that offer a diverse mix of experiences, including beaches, nightlife, and cultural attractions, explained Aloke Bajpai, Group CEO, ixigo.
Elaborating on the trend, he added, “For the…
