Kiwi Legends Explore Shared Themes of Fear, Wonder, Connection

THE NEWS: Five leaders of New Zealand’s most recognisable tourism brands told Women in Tourism founder Yeoh Siew Hoon that an experience becomes iconic not because of adrenaline but because of other factors. The panel included representatives from ski fields, jet boats, bungy jumping, conservation cruises and Māori‑owned experiences.

DETAILS:

• Paul Anderson represented NZSki, Steve Bruce represented RealNZ, Brooke Campbell represented Skyline Enterprises, Dan Waugh represented AJ Hackett Bungy and Jolanda Cave represented Ngāi Tahu Tourism.
• The discussion covered five sectors: skiing, jet boating, conservation cruising, gondolas and Aotearoa’s oldest bungy operation.
• Yeoh Siew Hoon, founder of Women in Tourism, convened the panel to explore what truly makes an experience iconic.

FAQ

Who were the five tourism leaders featured in the discussion?

The panel comprised Paul Anderson (NZSki), Steve Bruce (RealNZ), Brooke Campbell (Skyline Enterprises), Dan Waugh (AJ Hackett Bungy) and Jolanda Cave (Ngāi Tahu Tourism).

What consensus did the panel reach about iconic experiences?

The leaders agreed that iconic experiences are never really about adrenaline, suggesting other elements drive memorability.

Which tourism sectors were represented on the panel?

The discussion spanned skiing, jet boating, conservation cruising, gondolas and New Zealand’s oldest bungy jumping operation.

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