Luxury hotels and high-end tour operators have told of the challenges of meeting customer expectations for five-star service while seeking to achieve key sustainability goals.
Industry figures in the UAE said they had to walk a ‘fine line’ when introducing environmentally-friendly measures when guests are paying a premium price for stays and trips away.
Taking even relatively small steps, such as reducing water pressure in showers and replacing bedding and pillows less frequently, can be viewed as a way of saving costs rather than the planet, experts said during a Sustainability Summit at this week’s Arabian Travel Market in Dubai.
“There are things we cannot avoid when we are in the luxury space,” said Noelle Homsy, co-founder of UAE-headquartered eco-hospitality company tourism/” target=”_blank”>Envi Lodges. “There are certain expectations our guests have.
“For example, we cannot put water flow regulators that reduce shower pressure because when our guests pay a premium, they want their beautiful rain shower…
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