With tourism bringing in more than $76 billion in revenue to the state each year, the Shapiro administration is looking to bolster Pennsylvania tourism with new branding.
The governor has launched a new state tourism brand and summer travel marketing campaign to encourage more people to travel across and visit Pennsylvania: The Great American Getaway.
He called Pennsylvania a premier weekend getaway destination within close driving proximity to major hubs along the East Coast, including New York City, Baltimore, and Washington, DC., and is easily6 accessible to more than 72 million people who live within a four-hour drive.
“Here in Pennsylvania, we have it all – from top tier sports and events, award-winning restaurants, incredible hikes and state parks, and the most important historic sites in the country that tell the story of our shared history. More people deserve the chance to come here and experience the magic of Pennsylvania for…
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