Mexico expects an economic windfall during the year-end holidays, with Tourism Minister Josefina Rodríguez projecting record earnings from the winter season.
On Thursday, Rodríguez said the government expects tourism to generate upwards of 263 billion pesos (US $13 billion) during the Dec. 19, 2024-Jan. 8, 2025 winter break.
In a press release from the Tourism Ministry (Sectur), Rodríguez said revenues from year-end tourism will be critical in consolidating the economic recovery that Mexico’s tourism sector has been experiencing since the end of the COVID-19 pandemic.
If reached, the projected revenue of 263 billion pesos would reflect a 6.2% increase over the earnings during the winter tourism period of 2023-2024. It would be a…