The “Long view of Estonian Tourism 2025-2035” strategy wants to increase the share of tourism with higher added value and develop Estonia’s international image but provides little detail about how this will be achieved.
Estonia should be able to attract tourism throughout the year, the report says. This will include international business and conference tourism and increase the country’s reputation as a destination for digital nomads.
It says Estona’s image must prioritize innovation, connect it to being a digital county, and a world-leading digital society.
New facilities are also needed including better mobility options. Surveys show foreign visitors are satisfied with the availability of information, but less satisfied with public…
