Taylor Swift’s Eras Tour has finally come to a close with the singer closing things off in Vancouver, Canada.
Playing 152 shows in 52 countries, the tour is estimated to have grossed a huge US $2.2 billion (AU$3.5 billion), making it the highest-grossing tour of all time.
But that’s just for the tickets. Described as a “hospitality phenomenon”, what was the impact on the travel and tourism industry?
Australia
NAB has estimated that the shows played across Sydney and Melbourne generated a huge $300 million for the Australian economy.
NAB’s executive for Business Metro and…
