La Paz is seeing robust tourism numbers, with 194% more international arrivals in January 2025 compared to the same month in 2024. Domestic arrivals were also up 9.2%, suggesting a strong year is underway for the capital of Baja California Sur.
After record numbers in recent years, Los Cabos continues to draw plenty of visitors in 2025. However, slight decreases have been noted, with visitors down 1.6% in January compared to the previous year and hotel rates slipping 5% over the 2024 average— albeit still expensive at US $508 per night.
New flights and spring nreak, both happening now, should boost those numbers.
