At WTM London 2024The WTM Global Travel Report revealed projections for a historic milestone in international tourism.
Overnight international arrivals are expected to reach a record 1.5 million in 2024, representing an improvement on pre-pandemic levels as travelers prioritize longer trips and higher spending.
Presented in collaboration with Tourism Economics, the report provides insights into trends across 185 countries and highlights the strong recovery and expansion of the global tourism sector.
According to the report, international tourist arrivals will see a significant increase of 30% by 2030, reaching a projected figure of two billion arrivals.
This growth is largely driven by emerging source markets and an…
