Fonatur commits MX$7.13 billion to sustainable tourism in Nayarit

THE NEWS: Mexico’s National Fund for Tourism Promotion (Fonatur) is launching a MX$7.13 billion (US$420.63 million) development of the Sustainable Tourism Center Compostela in Nayarit, marking a strategic shift toward public‑private, ecologically sustainable tourism infrastructure.

DETAILS:

WHY IT MATTERS: The sizable public‑private investment signals Mexico’s commitment to sustainable tourism growth, which could attract more international visitors, boost private sector participation, and help preserve coastal environments as demand rises.

FAQ

What is the total investment amount for the Sustainable Tourism Center Compostela project in Nayarit?
The Sustainable Tourism Center Compostela in Nayarit is being funded with a total investment of MX$7.13 billion, which equals about US$420.63 million. The financing comes from Mexico’s National Fund for Tourism Promotion (Fonatur) and marks a strategic shift toward public‑private, ecologically sustainable tourism infrastructure.

How much land will the first phase of the Sustainable Tourism Center Compostela cover?
The first phase of the Sustainable Tourism Center Compostela will be built on 542.32 hectares of land in the state of Nayarit. This area will host the initial sustainable tourism facilities and serves as the foundation for the broader public‑private development envisioned by Fonatur.

What percentage of Mexico’s national tourism project pipeline does the Nayarit Sustainable Tourism Center represent?
The project represents 19% of Mexico’s national tourism development pipeline, making Nayarit the country’s primary tourism development destination. This share highlights the strategic importance of the Sustainable Tourism Center Compostela in attracting private capital across hospitality, transport and construction sectors while supporting expanding international visitor demand.

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