Thailand’s hotel investment market is returning to normal after last year’s post-pandemic surge. Hotel brokerage JLL projects that total deal volume will reach 13 billion Thai baht ($385 million) in 2025 — about 40% below 2024’s record from a one-time rush of delayed deals.
A JLL report issued Thursday said investors are now focused on fewer but larger acquisitions.
The average deal size is expected to reach THB1.8 billion ($53.2 million) in 2025. That would be 80% higher than the THB1 billion ($29.5 million) 10-year average.
JLL believes that single-asset transactions will likely remain the norm, following notable deals like the 273-room Hyatt Regency Bangkok…
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