A dozen statewide groups are banding together ahead of Gov. Gretchen Whitmer’s 2024-25 budget presentation to advocate for a huge jump in Pure Michigan funding, among other policy goals.
The Michigan Restaurant and Lodging Association, with an assist from the Michigan Travel Commission, announced Tuesday it launched the Michigan Hospitality and tourism Alliance, a collaboration with 10 other statewide and regional organizations representing hospitality and tourism-related industries.
The group said its mission will be to educate stakeholders, elected officials and industry leaders of the importance of their sectors to Michigan’s overall economy and to advocate for “appropriate funding streams” to ensure its future success.
Justin Winslow, president and CEO of the MRLA, told Crain’s Grand Rapids Business Tuesday the group’s initial focus is to advocate for a $50 million budget allocation for the Pure Michigan advertising campaign ahead of Gov….
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