Sustainable tourism’s mission is to lower the negative social and environmental impacts of travel and vacations. That was only a small part of the discussions at the IMPACT Sustainability Travel and tourism conference in Victoria, British Columbia in January. The main discussions both onstage and off were about “regenerative hospitality,” a reframing of sustainable tourism towards solutions that heal the damages done to our environmental, social and economic systems. This evolution in language reflects the industry’s shift to doing more good than just less harm, and was seen throughout the project examples shared at the conference.
This shift towards a net-positive impact is occurring throughout sectors however hospitality may have a uniquely valuable role in creating the holistic system change we need to address social inequity, environmental unsustainability, and economic slowdown.
The tourism industry, which contributes around 10% of global GDP, sits at the…
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