For example, visitors who can show they have spent HK$1,000 (US$128) shopping or dining in Hong Kong could redeem a HK$100 voucher to use at any participating hotel, or even exchange it for coupons to spend at partner restaurants or shops.
There are many benefits to such a scheme. For local businesses, it could increase revenues, build consumer loyalty and even generate jobs. As part of a tourism campaign, the scheme could help enhance Hong Kong’s reputation as a tourist destination, aiding efforts to highlight the city’s diversity and culture.
Moreover, a voucher programme would be cost-effective and easy to implement. It could be subsidised by the government up to HK$500 million. Despite our fiscal deficit, our city can still afford to spend this amount to boost tourism, with a goal to bringing in revenue.
And it could make use of the Octopus card system, which is extensively used for public transport and payments. To prevent overcrowding, we could start by launching pilot…
