Lighthouse

Denver, CO – February 26, 2025 – Lighthouse, the leading commercial intelligence platform for travel and hospitality, today announced the...

How important are SMERF sales?SMERF groups require a tailored approach to sales management. Unlike corporate or luxury travel markets, the...

Between fluctuating demand, OTA commissions, and evolving guest expectations, it’s easy to feel overwhelmed. But with the right strategies, you...

These occasions create a surge in demand, and hoteliers who anticipate and prepare for them with the right room pricing,...

By diversifying your listings, you boost booking potential, whatever your target audience, while reducing the risks of depending on one...

There may even be potential to boost rates further, most notably in the case of Rio. In 2024 Rio’s carnival...

Monitoring your competitive set (a.k.a. hotel compset) allows you to benchmark your hotel's performance against your competitors, spot opportunities to...

4 Top solutions for automating revenue management1. Lighthouse - Pricing ManagerOf all the solutions listed here, Lighthouse’s Pricing Manager is...

Economic consequences for hotel pricing and traveler behaviorTrade wars don’t just shift traveler sentiment—they also hit hotels where it hurts...