Looking Toward the Normalization of the New Orleans Hotel Market
New Orleans — March 15, 2023
In short: New Orleans hotel market shows strong recovery as convention bookings surge.
According to Hospitality Trends, hotel occupancy in New Orleans reached 78% in Q1 2023, up 12% from the same period in 2022. The city’s convention schedule is filling up rapidly, with major events like the Southern Hospitality Conference and the Jazz & Heritage Festival securing significant bookings. This recovery is supported by a growing number of leisure travelers returning to the city, buoyed by improved COVID-19 safety measures and positive media coverage.
TMCs managing New Orleans accounts should prioritize booking capacity at top hotels, as occupancy rates are expected to remain high through Q2 2023. Loyalty programs should highlight New Orleans’ resurgence to attract both business and leisure clients. The city’s recovery suggests a stable convention market for the next 12 months, with opportunities for partnerships with local tourism boards to promote off-peak travel packages.
What is the current hotel occupancy rate in New Orleans?
The occupancy rate is 78%, up from 66% in Q1 2022.
Which travel segments are most affected?
TMCs, hoteliers, and convention organizers are most impacted by this recovery trend.
When does this trend become significant for planning?
Effective immediately, with peak occupancy expected through June 2023.
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